AI-Powered Personalization in Salesforce: Enhancing Customer Engagement through Machine Learning Models. International Journal of Scientific Research and Management (IJSRM), [S. l.], v. 12, n. 08, p. 1388–1420, 2024. DOI: 10.18535/ijsrm/v12i08.ec06. Disponível em: https://ijsrm.net/index.php/ijsrm/article/view/5653. Acesso em: 22 nov. 2024.