Theoretical Framework of Customer Relationship Management: An Overview. International Journal of Scientific Research and Management (IJSRM), [S. l.], v. 5, n. 7, p. 6431–6441, 2017. DOI: 10.18535/ijsrm/v5i7.78. Disponível em: https://ijsrm.net/index.php/ijsrm/article/view/1004.. Acesso em: 28 apr. 2024.