[1]
L. E. Okemili and J. Danquah , Trans., “Predictive Analysis of Consumer Behaviour and Brand Preference Using Data Science: A Case Study of Nigerians In The United Kingdom”, int.jour.sci.res.mana, vol. 13, no. 07, pp. 2386–2405, Jul. 2025, doi: 10.18535/ijsrm/v13i07.ec03.