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Environmental Awareness and Green Trust Mediating Green Marketing’s Impact on Coconut Coir Product Purchases Behavior

DOI:https://doi.org/10.18535/ijsrm/v12i11.em02
Sapna Biby (1), Nurainun (2), Rini Meiyanti (3), Ikramuddin (4), Rika Annisa (5)
7826-7835
Abstract : 1448
PDF : 221

Factors influencing consumers’ green purchase behavior for sustainable organic food by Botswana university students

DOI:https://doi.org/10.18535/ijsrm/v12i04.em13
Noel Zhou (1)
6231-6238
Abstract : 265
PDF : 149

Application of Theory of Planned Behavior to counterfeit garment brands purchase: a qualitative research

Taranpreet Kaur Dhingra, Dr. Ambika Bhatia (1)
Abstract : 134
PDF : 99

The purchasing habits of consumers concerning online shopping: An empirical study on Dhaka city residents

DOI:https://doi.org/10.18535/ijsrm/v12i07.em16
Shimun Nahar (1)
6882-6892
Abstract : 226
PDF : 260

Consumer Behavior Towards Purchase Intention of Seafood Processed Products in The Province of West Nusa Tenggara

DOI:https://doi.org/10.18535/ijsrm/v10i1.em4
Zulkieflimansyah (1), Muhammad Nurjihadi (2), Jayanti Mandasari (3), Ayu Levia Tryana (4), Rozzy Aprirachman (5)
2864-2870
Abstract : 192
PDF : 127

The impact of Consumer Awareness on buying behavior of green products

DOI:https://doi.org/10.18535/ijsrm/v6i4.em03
Manveer Kaur (1), Dr. Ambika Bhatia (2)
EM-2018-250-255
Abstract : 808
PDF : 344 XML : 73

Regional Variations in US Grocery Prices: Causes and Consumer Responses

DOI:https://doi.org/10.18535/ijsrm/v12i06.em01
Anike Olufisayo Faniyi (1)
6565-6578
Abstract : 698
PDF : 306

Use of social network sites and compulsive buying behavior: Litterature review using PRISMA

DOI:https://doi.org/10.18535/ijsrm/v13i03.em06
Aicha Boulala (1), Hasnaa GABER (2), Adil BOULAHOUAL (3)
8576-8582
Abstract : 560
PDF : 183

Enhancing Online Consumer Trust And Sales Through Digital Tools: A Case Study on Shopee’s Haydan Healthy

DOI:https://doi.org/10.18535/ijsrm/v13i07.em18
Wiwik Maryati (1), Bambang Setyobudi (2), Sampiono Dicky Setiawan (3)
9464-9470
Abstract : 230
PDF : 97

The Theoritical Framework On Factors Affecting Consumer Impulsive Buying Behaviour In Retail Environment

Mr .K. Balaji , Dr .M. Kishore Babu, (1)
Abstract : 138
PDF : 2428

Research for the Investigation of Consumer Attitudes towards Online Shopping in Niğde Province

DOI:https://doi.org/10.18535/ijsrm/v6i9.sh02
Hatice Elanur Kaplan (1)
SH-2018-257-260
Abstract : 116
PDF : 103 XML : 60

The Influence of Destination Branding and the TikTok Platform on Purchase Decisions at DEWI Pandawa, Ponokawan Village, Krian, Sidoarjo

DOI:https://doi.org/10.18535/ijsrm/v12i11.em04
Bunga Zulkarnain (1), Fedianty Augustinah (2), Liling Listyawati (3)
7847-7857
Abstract : 728
PDF : 109

The Influence of Celebrity Endorsement, Price, and Electronic Word of Mouth on Purchase Intention with Brand Image as a Mediator in Skincare Products in Banda Aceh City

DOI:https://doi.org/10.18535/ijsrm/v13i07.em16
Yuwandri Rahmadiansyah (1), Jasman J Ma’aruf (2), Sorayanti Utami (3)
9445-9453
Abstract : 683
PDF : 176

The Influence of Digital Marketing and Brand Awareness on Forming the Branding Image of Technology Companies

DOI:https://doi.org/10.18535/ijsrm/v12i01.em04
Frida Marischa Ramadhanti Sugita (1), Dr. Wiwik Handayani (2)
5757-5762
Abstract : 1648
PDF : 710

“E-commerce: Business & Legal Ethics”

Chitrangda . (1)
Abstract : 183
PDF : 107
1 - 15 of 15 items