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ISSN : 2321-3418
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1 - 19 of 19 items

Increasing Brand Loyalty Through Cultivating Brand Love

DOI:https://doi.org/10.18535/ijsrm/v12i05.em03
Alivia Andini (1), Meylani Tuti (2)
6279-6290
Abstract : 267
PDF : 128
DOI:https://doi.org/10.18535/ijsrm/v12i05.em03

Customer Experience and Behavioral Intentions: The Mediation Role of Customer Perceived Value

DOI:https://doi.org/10.18535/ijsrm/v7i10.em02
Fortune Edem Amenuvor (1), Kwasi Owusu-Antwi (2), Richard Basilisco (3), Bae Seong-Chan (4)
1359-1374
Abstract : 245
PDF : 346 XML : 54
DOI:https://doi.org/10.18535/ijsrm/v7i10.em02

From Menu to Memory: Enhancing Repurchase Intentions Through Menu Variety and Customer Experience

DOI:https://doi.org/10.18535/ijsrm/v13i02.em13
Hana Alfira (1), Dr. Meylani Tuti (2)
8463-8470
Abstract : 225
PDF : 49
DOI:https://doi.org/10.18535/ijsrm/v13i02.em13

Customer Loyalty Through Retailer Brand Equity: Perspectives from Male Alcoholic Beverage Consumers

DOI:https://doi.org/10.18535/ijsrm/v10i5.m02
Ms. Lovelace Esinu Agordoh (1)
410-424
Abstract : 170
PDF : 141
DOI:https://doi.org/10.18535/ijsrm/v10i5.m02

Customer Satisfaction and Challenges in Online Food Delivery: A Study in Surigao del Sur

DOI:https://doi.org/10.18535/ijsrm/v13i05.em12
Kent G. Orcullo (1), James Q. Grefalde (2)
9039-9050
Abstract : 252
PDF : 81
DOI:https://doi.org/10.18535/ijsrm/v13i05.em12

Market Orientation’s Effect on Customer Value, Trust, Satisfaction, and EWOM when using the MRT

DOI:https://doi.org/10.18535/ijsrm/v12i04.em12
Ramahdhani Dwi Yulianti (1), Dr. Meylani Tuti, SS., M.Pd. ,MM (2)
6217-6230
Abstract : 185
PDF : 56
DOI:https://doi.org/10.18535/ijsrm/v12i04.em12

Revitalizing Cooperative Human Resources: An Education and Perspective Analysis, Study at Medan Municipal City; Indonesia

DOI:https://doi.org/10.18535/ijsrm/v6i3.sh03
Karlonta Nainggolan (1), Tohap Parulian (2)
SH-2018-19-36
Abstract : 248
PDF : 64 XML : 35
DOI:https://doi.org/10.18535/ijsrm/v6i3.sh03

Economic Impacts of AI-Driven Automation in Financial Services

DOI:https://doi.org/10.18535/ijsrm/v12i07.em07
Toluwani Babatunde Adeyeri (1)
6779-6791
Abstract : 757
PDF : 522
DOI:https://doi.org/10.18535/ijsrm/v12i07.em07

Machine Learning for Enhancing Mortgage Origination Processes: Streamlining and Improving Efficiency

DOI:https://doi.org/10.18535/ijsrm/v08i4.ec02
Hariharan Pappil Kothandapani (1)
Abstract : 138
PDF : 37
DOI:https://doi.org/10.18535/ijsrm/v08i4.ec02

M-Commerce: Life Blood of Business

CA. Raj Garg (1)
Abstract : 35
PDF : 28
DOI:

Shopping Involvement In Online Buyi Ng Strategic study with reference to antecedents and consequences

Shino Mathew, Dr. Hari Sundar.G (1)
Abstract : 40
PDF : 27
DOI:

Applications of Artificial Intelligence (AI) In the Logistics Industry in Vietnam: Opportunities and Challenges

DOI:https://doi.org/10.18535/ijsrm/v13i05.ec06
Bui Hai Phong (1), Tran The Hai (2), Nguyen Linh Dan (3), Vu Tran Yen Chi (4), Pham Bach (5), Can Thuan Yen (6), Le Thu Giang (7)
2202-2207
Abstract : 165
PDF : 99
DOI:https://doi.org/10.18535/ijsrm/v13i05.ec06

The Effect of Brand, Product Completeness and Product Quality on Consumer Satisfaction and Its Impact on Repeat Orders at Srala Store

DOI:https://doi.org/10.18535/ijsrm/v13i02.em14
Syarifah Risna Arfiana (1), Mahdani (2), T. Meldi Kesuma (3)
8471-8486
Abstract : 179
PDF : 31
DOI:https://doi.org/10.18535/ijsrm/v13i02.em14

DATA PRIVACY AND REGULATORY COMPLIANCE IN THE USA: A CALL FOR A CENTRALIZED REGULATORY FRAMEWORK

DOI:https://doi.org/10.18535/ijsrm/v12i12.lla01
Olumide Ajayi (1)
573-584
Abstract : 646
PDF : 116
DOI:https://doi.org/10.18535/ijsrm/v12i12.lla01

The Role of Memory in LLMs: Persistent Context for Smarter Conversations

DOI:https://doi.org/10.18535/ijsrm/v12i11.ec04
Valentina Porcu (1)
1673-1691
Abstract : 288
PDF : 989
DOI:https://doi.org/10.18535/ijsrm/v12i11.ec04

Factors Affect Green Product Purchase Decisions: The Mediating Role of Green Brand Image

DOI:https://doi.org/10.18535/ijsrm/v12i05.em11
Thai Thi Thuy Oanh (1)
6402-6417
Abstract : 618
PDF : 220
DOI:https://doi.org/10.18535/ijsrm/v12i05.em11

Effect of Transformational Leadership Behaviour on Employees’ Career Development in Zenith International Bank (ZIB) Plc, North East 3 Zone, Adamawa State, Nigeria: Post COVID-19 Pandemic Experience

DOI:https://doi.org/10.18535/ijsrm/v12i05.em05
Dr. Stephen Pembi (1), Prof. John Ldama (2)
6307-6319
Abstract : 114
PDF : 57
DOI:https://doi.org/10.18535/ijsrm/v12i05.em05

Customers' Opinions on Reasons for Using Online Banking: Experience of Customers in Tanzania

DOI:https://doi.org/10.18535/ijsrm/v9i05.em02
Richard Sikira (1)
2185-2195
Abstract : 96
PDF : 72
DOI:https://doi.org/10.18535/ijsrm/v9i05.em02

Effect of Advertisment on Consumer Buying Behavior

Amrita Dhaliwal (1)
Abstract : 81
PDF : 98
DOI:
1 - 19 of 19 items

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