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Conational Drivers, Mainly Advertisement Influencing Brand Preference of Consumer Durable Goods: An Experimental Analysis in North India

Chahal Aarti (1)
Abstract : 111
PDF : 114

A Study on Consumer Preference towards Selected Bike in Hanamkonda Town

DOI:https://doi.org/10.18535/ijsrm/v5i8.27
Muniganti Praveen N.Revathi (1)
6777-6788
Abstract : 116
PDF : 427

Predictive Analysis of Consumer Behaviour and Brand Preference Using Data Science: A Case Study of Nigerians In The United Kingdom

DOI:https://doi.org/10.18535/ijsrm/v13i07.ec03
Linus Emeka Okemili (1), Joseph Danquah (2)
2386-2405
Abstract : 461
PDF : 115

Sensory Evaluation of Smoked Milkfish Based on Consumer Preferences

DOI:https://doi.org/10.18535/ijsrm/v13i06.em03
Leizly G. Juanite (1), John Manuel C. Buniel (2)
9166-9177
Abstract : 1145
PDF : 439

A Study on Customer Preference and Problems on Retailing with Special Reference to Chennai City

DOI:https://doi.org/10.18535/ijsrm/v10i4.em3
Dr Kamal Kumar Rajagopalan (1), Dr G Sankaranarayanan (2)
3243-3247
Abstract : 173
PDF : 121

Business Model for a Post Pandemic Startup In Indian Fast Moving Consumer Goods FMCG sector

DOI:https://doi.org/10.18535/ijsrm/v9i09.em02
Anup Sharma (1), Sudhir Kumar Arya (2), Shubham Parekh (3), Chandrasena Nagendraverma (4), Nidwan Ebrahim (5)
2378-2392
Abstract : 433
PDF : 142
1 - 6 of 6 items