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ISSN : 2321-3418
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1 - 25 of 129 items 1 2 3 4 5 6 > >> 

Analysis of Factors Affecting Willingness to Pay Rates for Industrial Consumer Premium Services in Electricity Companies

DOI:https://doi.org/10.18535/ijsrm/v10i12.em09
Muhammad Khadafi (1), I Made Sukresna (2)
4340-4350
Abstract : 361
PDF : 174
DOI:https://doi.org/10.18535/ijsrm/v10i12.em09

Product Packaging Characteristics and Consumer Buying Decision of Bread Brands in Delta State, Nigeria

DOI:https://doi.org/10.18535/ijsrm/v13i04.em01
Alex Ogheneochuko Unukpo (1), Cosmas Anayochukwu Nwankwo (2), Nkoli Augustina Chendo (3), Adaora Florence Okeke (4)
8645-8653
Abstract : 1200
PDF : 299
DOI:https://doi.org/10.18535/ijsrm/v13i04.em01

Legal and Economic Perspective of the Consumer Protection Act, 2019 in India: An Overview

DOI:https://doi.org/10.18535/ijsrm/v10i08.lla01
Dr. Aditi Didwal (1), Dr. Rachita Negi (2)
375-383
Abstract : 613
PDF : 257
DOI:https://doi.org/10.18535/ijsrm/v10i08.lla01

The Effect of Brand, Product Completeness and Product Quality on Consumer Satisfaction and Its Impact on Repeat Orders at Srala Store

DOI:https://doi.org/10.18535/ijsrm/v13i02.em14
Syarifah Risna Arfiana (1), Mahdani (2), T. Meldi Kesuma (3)
8471-8486
Abstract : 344
PDF : 93
DOI:https://doi.org/10.18535/ijsrm/v13i02.em14

The impact of Consumer Awareness on buying behavior of green products

DOI:https://doi.org/10.18535/ijsrm/v6i4.em03
Manveer Kaur (1), Dr. Ambika Bhatia (2)
EM-2018-250-255
Abstract : 817
PDF : 348 XML : 73
DOI:https://doi.org/10.18535/ijsrm/v6i4.em03

A Case Study on Consumer Buying Behavior towards Selected FMCG Products

Dr.Vibhuti, Dr. Ajay Kumar Tyagi, Vivek Pandey (1)
Abstract : 480
PDF : 181
DOI:

Solutions for Protecting Consumer Rights on E-commerce Platforms under Vietnamese Law

DOI:https://doi.org/10.18535/ijsrm/v12i12.em09
Nguyen Ngoc Minh (1)
8113-8119
Abstract : 713
PDF : 209
DOI:https://doi.org/10.18535/ijsrm/v12i12.em09

Consumer Behavior Towards Purchase Intention of Seafood Processed Products in The Province of West Nusa Tenggara

DOI:https://doi.org/10.18535/ijsrm/v10i1.em4
Zulkieflimansyah (1), Muhammad Nurjihadi (2), Jayanti Mandasari (3), Ayu Levia Tryana (4), Rozzy Aprirachman (5)
2864-2870
Abstract : 194
PDF : 129
DOI:https://doi.org/10.18535/ijsrm/v10i1.em4

Consumer Involvement in Brand Positioning (A Study on ITC FMCG Products at Organized Retail outlets)

Dr. Ponduri.S.B, Mrs. V. Sailaja (1)
Abstract : 372
PDF : 206
DOI:

Hotel Strategy in the Online Travel Agents Era:Empirical Evidence of Consumer Preferences from Conjoint Analysis

DOI:https://doi.org/10.18535/ijsrm/v13i11.t01
Friana Leana Tupamahu (1), Fauziah Eddyono (2)
50-60
Abstract : 432
PDF : 54
DOI:https://doi.org/10.18535/ijsrm/v13i11.t01

Smart Tourism And Consumer Behavior Research: Mapping Global Trends Through A Bibliometric Lens (2018–2025)

DOI:https://doi.org/10.18535/ijsrm/v13i10.em07
Bui Thi Oanh (1), Dinh Thi Mung (2)
9887-9897
Abstract : 572
PDF : 119
DOI:https://doi.org/10.18535/ijsrm/v13i10.em07

Demand for Feng Shui Stones in Vietnam: Cultural Belief and Consumer Behavior

DOI:https://doi.org/10.18535/ijsrm/v13i08.em02
Nguyen Minh Trang (1), Nguyen Ngoc Diep (2)
9494-9509
Abstract : 738
PDF : 367
DOI:https://doi.org/10.18535/ijsrm/v13i08.em02

Enhancing Online Consumer Trust And Sales Through Digital Tools: A Case Study on Shopee’s Haydan Healthy

DOI:https://doi.org/10.18535/ijsrm/v13i07.em18
Wiwik Maryati (1), Bambang Setyobudi (2), Sampiono Dicky Setiawan (3)
9464-9470
Abstract : 235
PDF : 101
DOI:https://doi.org/10.18535/ijsrm/v13i07.em18

Insurance for the Uninsured: Exploring Drivers of Life Insurance Intent in Ghana’s Informal Economy

DOI:https://doi.org/10.18535/ijsrm/v13i05.em03
Akura-Asase Edna Yawa (1), Mary Abra Amenuku (2), Bashiru Mohammed (3)
8927-8944
Abstract : 608
PDF : 232
DOI:https://doi.org/10.18535/ijsrm/v13i05.em03

Regional Variations in US Grocery Prices: Causes and Consumer Responses

DOI:https://doi.org/10.18535/ijsrm/v12i06.em01
Anike Olufisayo Faniyi (1)
6565-6578
Abstract : 728
PDF : 313
DOI:https://doi.org/10.18535/ijsrm/v12i06.em01

Factors determining shopping and selection of retail store outlets, A study

DOI:https://doi.org/10.18535/ijsrm/v11i09.em01
Nigel Barreto (1), Dr Cedric Silveira (2)
5058-5068
Abstract : 428
PDF : 192
DOI:https://doi.org/10.18535/ijsrm/v11i09.em01

Global Research Trends In Digital Marketing: A Bibliometric Analysis From Scopus (2015–2025)

DOI:https://doi.org/10.18535/ijsrm/v13i11.com01
Le Thi Ut (1)
95-104
Abstract : 151
PDF : 32
DOI:https://doi.org/10.18535/ijsrm/v13i11.com01

Determinants of Consumer Intention to Purchase Via E-Commerce Platforms: A Quantitative Perspective

DOI:https://doi.org/10.18535/ijsrm/v13i07.em06
Abid Datul Mukhoyaroh (1), Nurul Lailiyah (2), Suspahariati Suspahariati (3)
9347-9352
Abstract : 378
PDF : 96
DOI:https://doi.org/10.18535/ijsrm/v13i07.em06

Decoding the consumer mindset: Exploring the role of e-WOM, online experiences and brand trust in KKV one-stop shop purchase intention

DOI:https://doi.org/10.18535/ijsrm/v12i05.em20
Sherly Hesti Erawati (1), Rina Rahmawati (2)
6533-6539
Abstract : 297
PDF : 209
DOI:https://doi.org/10.18535/ijsrm/v12i05.em20

The Implementation of Central Bank Policy during the Economic Crisis in Lebanon

DOI:https://doi.org/10.18535/ijsrm/v12i05.em12
Ali Zeaiter (1), Fatima Mokdad (2)
6418-6427
Abstract : 154
PDF : 128
DOI:https://doi.org/10.18535/ijsrm/v12i05.em12

The Impact of Digital Marketing on Consumer Involvement in Zambia during the Covid-19 Epidemic

DOI:https://doi.org/10.18535/ijsrm/v10i7.em01
Bwalya Katongo (1), Nsama Musawa (2)
3660-3670
Abstract : 761
PDF : 628
DOI:https://doi.org/10.18535/ijsrm/v10i7.em01

Analysis of consumer behavior in a small size market entity: case study for Vlora District, Albania

DOI:https://doi.org/10.18535/ijsrm/v6i3.m01
Elmira Kushta (1), Dode Prenga (2), Fatmir Memaj (3)
M-2018-17-24
Abstract : 101
PDF : 101 xml : 59
DOI:https://doi.org/10.18535/ijsrm/v6i3.m01

A Study on Purchase Behavior of Consumer Durable Goods with Special Reference to Tiruvarur District

DOI:https://doi.org/10.18535/ijsrm/v6i2.em02
P. Sathya (1), Dr.R. Indirajith (2)
EM-2018-100-107
Abstract : 996
PDF : 353 XML : 111
DOI:https://doi.org/10.18535/ijsrm/v6i2.em02

Consumer Shopping Behavior towards Retail Stores In Coimbatore City

DOI:https://doi.org/10.18535/ijsrm/v5i9.07
Dr. P. Vidhya (1), Dr. M. Jegadeeshwaran (2)
6972-6982
Abstract : 214
PDF : 116
DOI:https://doi.org/10.18535/ijsrm/v5i9.07

Effect of Advertisment on Consumer Buying Behavior

Amrita Dhaliwal (1)
Abstract : 237
PDF : 230
DOI:
1 - 25 of 129 items 1 2 3 4 5 6 > >> 

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