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The impact of Consumer Awareness on buying behavior of green products

DOI:https://doi.org/10.18535/ijsrm/v6i4.em03
Manveer Kaur (1), Dr. Ambika Bhatia (2)
EM-2018-250-255
Abstract : 472
PDF : 227 XML : 40

Environmental Awareness and Green Trust Mediating Green Marketing’s Impact on Coconut Coir Product Purchases Behavior

DOI:https://doi.org/10.18535/ijsrm/v12i11.em02
Sapna Biby (1), Nurainun (2), Rini Meiyanti (3), Ikramuddin (4), Rika Annisa (5)
7826-7835
Abstract : 1252
PDF : 141

Consumer Behavior Towards Purchase Intention of Seafood Processed Products in The Province of West Nusa Tenggara

DOI:https://doi.org/10.18535/ijsrm/v10i1.em4
Zulkieflimansyah (1), Muhammad Nurjihadi (2), Jayanti Mandasari (3), Ayu Levia Tryana (4), Rozzy Aprirachman (5)
2864-2870
Abstract : 107
PDF : 64

Green Purchase Behavior: the Predictive Roles of Consumer Self-Determination, Perceived Customer Effectiveness and Perceived Price

DOI:https://doi.org/10.18535/ijsrm/v7i10.em05
Fortune Edem Amenuvor (1), Kwasi Owusu-Antwi (2), Seong-Chan Bae (3), Sean Kwan Soo Shin (4), Richard Basilisco (5)
1395-1311
Abstract : 144
PDF : 147 XML : 51

Analysis of consumer behavior in a small size market entity: case study for Vlora District, Albania

DOI:https://doi.org/10.18535/ijsrm/v6i3.m01
Elmira Kushta (1), Dode Prenga (2), Fatmir Memaj (3)
M-2018-17-24
Abstract : 54
PDF : 59 xml : 31

Regional Variations in US Grocery Prices: Causes and Consumer Responses

DOI:https://doi.org/10.18535/ijsrm/v12i06.em01
Anike Olufisayo Faniyi (1)
6565-6578
Abstract : 278
PDF : 142

A Case Study on Consumer Buying Behavior towards Selected FMCG Products

Dr.Vibhuti, Dr. Ajay Kumar Tyagi, Vivek Pandey (1)
Abstract : 250
PDF : 107

Consumer Shopping Behavior towards Retail Stores In Coimbatore City

DOI:https://doi.org/10.18535/ijsrm/v5i9.07
Dr. P. Vidhya (1), Dr. M. Jegadeeshwaran (2)
6972-6982
Abstract : 57
PDF : 47

Insurance for the Uninsured: Exploring Drivers of Life Insurance Intent in Ghana’s Informal Economy

DOI:https://doi.org/10.18535/ijsrm/v13i05.em03
Akura-Asase Edna Yawa (1), Mary Abra Amenuku (2), Bashiru Mohammed (3)
8927-8944
Abstract : 425
PDF : 63

Factors determining shopping and selection of retail store outlets, A study

DOI:https://doi.org/10.18535/ijsrm/v11i09.em01
Nigel Barreto (1), Dr Cedric Silveira (2)
5058-5068
Abstract : 223
PDF : 100

Application of Theory of Planned Behavior to counterfeit garment brands purchase: a qualitative research

Taranpreet Kaur Dhingra, Dr. Ambika Bhatia (1)
Abstract : 51
PDF : 45

A Study on Purchase Behavior of Consumer Durable Goods with Special Reference to Tiruvarur District

DOI:https://doi.org/10.18535/ijsrm/v6i2.em02
P. Sathya (1), Dr.R. Indirajith (2)
EM-2018-100-107
Abstract : 477
PDF : 202 XML : 61

Effect of Advertisment on Consumer Buying Behavior

Amrita Dhaliwal (1)
Abstract : 81
PDF : 98

The purchasing habits of consumers concerning online shopping: An empirical study on Dhaka city residents

DOI:https://doi.org/10.18535/ijsrm/v12i07.em16
Shimun Nahar (1)
6882-6892
Abstract : 124
PDF : 75

A Comparative Study on Buying Behavior of Customers towards Branded Apparel over Non Branded Apparel with Special Reference to Raipur City

DOI:https://doi.org/10.18535/ijsrm/v5i6.53
Sonika Mishra, Dr. (Mrs.) Archana Agrawal (1)
Abstract : 116
PDF : 435

Use of social network sites and compulsive buying behavior: Litterature review using PRISMA

DOI:https://doi.org/10.18535/ijsrm/v13i03.em06
Aicha Boulala (1), Hasnaa GABER (2), Adil BOULAHOUAL (3)
8576-8582
Abstract : 262
PDF : 38

The Theoritical Framework On Factors Affecting Consumer Impulsive Buying Behaviour In Retail Environment

Mr .K. Balaji , Dr .M. Kishore Babu, (1)
Abstract : 109
PDF : 1928

Decoding the consumer mindset: Exploring the role of e-WOM, online experiences and brand trust in KKV one-stop shop purchase intention

DOI:https://doi.org/10.18535/ijsrm/v12i05.em20
Sherly Hesti Erawati (1), Rina Rahmawati (2)
6533-6539
Abstract : 144
PDF : 104

The Impact of Digital Marketing on Consumer Involvement in Zambia during the Covid-19 Epidemic

DOI:https://doi.org/10.18535/ijsrm/v10i7.em01
Bwalya Katongo (1), Nsama Musawa (2)
3660-3670
Abstract : 413
PDF : 422

An Overview on Local and Global Branded Products for Knit Apparels in Bangladesh and their effect on consumer behavior

DOI:https://doi.org/10.18535/ijsrm/v7i2.ec02
Toukir Ahmed Hridoy (1), Md. Mazbah Uddin (2), Mashiur Rupak (3), Md. Abdullah Al Hossain (4), Tanvir Mahady Dip (5), Md. Faisal Ahmed (6)
196-222
Abstract : 72
PDF : 65

The Influence of Digital Marketing and Brand Awareness on Forming the Branding Image of Technology Companies

DOI:https://doi.org/10.18535/ijsrm/v12i01.em04
Frida Marischa Ramadhanti Sugita (1), Dr. Wiwik Handayani (2)
5757-5762
Abstract : 1177
PDF : 525

A Study of Consumer Buying Behaviour of FMCG Products in Calicut City (With Special Reference of Tooth Paste)

DOI:https://doi.org/10.18535/ijsrm/v5i7.80
Fazeen Rasheed . A.K (1)
6455-6460
Abstract : 79
PDF : 185

The Impact of Advertising on the Popularity of Music Works

DOI:https://doi.org/10.18535/ijsrm/v12i11.em14
Hamed Dehghaninasrabad (1)
7958-7972
Abstract : 327
PDF : 86

Corporate Social Responsibility as a Tool for Government Accountability, its impact on Corporate Operations and the Financial Ecosystem in India

DOI:https://doi.org/10.18535/ijsrm/v12i11.em13
Hriday Bijlani (1)
7939-7957
Abstract : 295
PDF : 59

The Influence of Destination Branding and the TikTok Platform on Purchase Decisions at DEWI Pandawa, Ponokawan Village, Krian, Sidoarjo

DOI:https://doi.org/10.18535/ijsrm/v12i11.em04
Bunga Zulkarnain (1), Fedianty Augustinah (2), Liling Listyawati (3)
7847-7857
Abstract : 592
PDF : 41
1 - 25 of 33 items 1 2 > >>