ISSN (Online): 2321-3418
HE
Author Profile

Hiba El Ayachi

Doctoral Researcher in Management Sciences, National School of Commerce and Management of Casablanca (ENCG Casablanca), Hassan II University, Casablanca, Morocco Prospective Research Laboratory in Economics and Management (LARPEG)
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The Impact of Ethical Marketing Content Personalization and Distribution Frequency on Student Loyalty: The Mediating Role of Engagement
📖 International Journal of Scientific Research and Management (IJSRM)Vol. 14, No. 07pp. 10969-10977🗓 Jul 2026DOI ↗
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