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The Effect of Distribution and Promotion on Customer Satisfaction and the Impact on Customer Loyalty in the ProductNestle Indonesia in Aceh Besar

DOI:https://doi.org/10.18535/ijsrm/v12i03.em05
Khairul Rizki (1), Muhammad Adam (2), Mukhlis (3)
6001-6006
Abstract : 760
PDF : 213

Organizational Culture and Job Satisfaction towards Organizational Citizenship Behavior (OCB): The Role of Loyalty as Mediation

DOI:https://doi.org/10.18535/ijsrm/v12i12.em14
Auliya Nur Azzahra (1), Akhmad Darmawan (2), Hengky Widhiandono (3), Ika Yustina Rahmawati (4)
8165-8185
Abstract : 265
PDF : 66

Does the millennial and non-millennial generations moderate the relationship between brand loyalty and brand experience?

DOI:https://doi.org/10.18535/ijsrm/v11i09.em02
Wenny Pebrianti (1), Ninda Miranda (2)
5069-5076
Abstract : 96
PDF : 72

Increasing Brand Loyalty Through Cultivating Brand Love

DOI:https://doi.org/10.18535/ijsrm/v12i05.em03
Alivia Andini (1), Meylani Tuti (2)
6279-6290
Abstract : 254
PDF : 120

Model of the Relationship of Religious, Image, Trust, and Satisfaction towards Member Loyalty in BMT in Jambi, Indonesia

DOI:https://doi.org/10.18535/ijsrm/v12i06.sh01
lucky Enggrani Fitri (1), Ridhwan (2), Dedy Setiawan (3)
1845-1854
Abstract : 68
PDF : 32

CUSTOMER LOYALTY MEDIATED BY CUSTOMER SATISFACTION WITH PRODUCT QUALITY, SERVICE QUALITY AND PRICE PREDICTORS IN THE SELLING SECTOR OF C MINING MATERIALS IN ACEH BESAR DISTRICT

DOI:https://doi.org/10.18535/ijsrm/v13i02.em15
Jordiansyah (1), Muslim (2), Sorayanti Utami (3)
8487-8501
Abstract : 180
PDF : 39

Customer Loyalty Through Retailer Brand Equity: Perspectives from Male Alcoholic Beverage Consumers

DOI:https://doi.org/10.18535/ijsrm/v10i5.m02
Ms. Lovelace Esinu Agordoh (1)
410-424
Abstract : 161
PDF : 132

An Examination of the Relationship between Perceived price Fairness on Customer Satisfaction and Loyalty in Kenyan Star-Rated Restaurants

DOI:https://doi.org/10.18535/ijsrm/v6i10.em06
Margaret Githiri (1)
EM-2018-763-770
Abstract : 413
PDF : 222

Customer Loyalty, A Reality Or An Allegory: Exposing Dick And Basu (1994) Loyalty Segmentation Model In Bindura Fast-Food Industry

DOI:https://doi.org/10.18535/ijsrm/v6i4.em07
Faustino Kufakunesu (1), Tonderai Kapesa (2), Tapiwa Takundwa (3)
EM-2018-282-293
Abstract : 244
PDF : 525 XML : 27

The association between Saudi football clubs and the loyalty of their fanbase, a cross-sectional study.

DOI:https://doi.org/10.18535/ijsrm/v10i9.em03
Hassan Othman H. AlAbdullah (1)
3830-3850
Abstract : 259
PDF : 173

Customer Perspective Towards Secondhand Clothing and Its Impact on Customer's Loyalty: The Mediating Role of Customer Satisfaction

DOI:https://doi.org/10.18535/ijsrm/v13i01.em09
Janice Felicia De Sinta Adji (1), MG Westri Kekalih Susilowati (2)
8283-8295
Abstract : 337
PDF : 148

Factors Affecting Customer Retention in Commercial Banks In Tanzania; A Case Of Azania Bank Arusha

DOI:https://doi.org/10.18535/ijsrm/v6i4.em02
Elizabeth Auniel (1), Dr. Samuel Obino Mokaya (2)
EM-2018-243-249
Abstract : 151
PDF : 228 XML : 32

What Determine Customer Loyalty at Tokopedia Website?

DOI:https://doi.org/10.18535/ijsrm/v11i01.em03
Louis Steven Sanjayai (1), Sulistiowati (2), Bintoro Bagus Purmono (3), Helma Malini (4), Erna Listiana (5)
4429-4438
Abstract : 128
PDF : 115

Factors determining shopping and selection of retail store outlets, A study

DOI:https://doi.org/10.18535/ijsrm/v11i09.em01
Nigel Barreto (1), Dr Cedric Silveira (2)
5058-5068
Abstract : 217
PDF : 97

The Relevance of iBox Store Atmosphere: Building Customer Satisfaction and Loyalty

DOI:https://doi.org/10.18535/ijsrm/v11i01.em05
Steven Hans (1), Rizky Fauzan (2), Bintoro Bagus Purmono (3), Nur Afifah (4), Harry Setiawan (5)
4451-4457
Abstract : 300
PDF : 153

The Influence of Digital Marketing and Brand Awareness on Forming the Branding Image of Technology Companies

DOI:https://doi.org/10.18535/ijsrm/v12i01.em04
Frida Marischa Ramadhanti Sugita (1), Dr. Wiwik Handayani (2)
5757-5762
Abstract : 1148
PDF : 504

Psychological Contracting Process Model: Towards A Unifying Theory Of Psychological Contract

DOI:https://doi.org/10.18535/ijsrm/v5i7.10
Francis Ndirangu Njenga (1)
5849-5854
Abstract : 51
PDF : 68

Impact of e-banking service quality on e-loyalty through interplay of e-satisfaction, an empirical evidence from commercial banks in Vietnam

DOI:https://doi.org/10.18535/ijsrm/v11i03.em5
Hai Yen Tran (1), Bao Ngoc Nguyen (2), Hoang Giang Nguyen (3)
4705-4713
Abstract : 159
PDF : 153

Impact of E-service quality on E-loyalty with the moderating effect of E-satisfaction of youngsters using E-commerce platforms, an empirical evidence from Shopee in Vietnam

DOI:https://doi.org/10.18535/ijsrm/v11i03.em1
Bao Ngoc Nguyen (1), Hai Yen Tran (2)
4658-4665
Abstract : 213
PDF : 204

The Effect Of Compensation, Empowerment, And Job Satisfaction On Employee Loyalty

DOI:https://doi.org/10.18535/ijsrm/v5i12.03
Onsardi A (1), Moch. Asmawi, Thamrin Abdullah (2)
7590-7599
Abstract : 259
PDF : 255

The regional counter-blocs strategy in the context of the Middle East Second Cold War

DOI:https://doi.org/10.18535/ijsrm/v9i6.sh01
Bayan Alsafi (1)
652-657
Abstract : 63
PDF : 34

Security Challenges for Digital Transformation in Saudi Arabia

DOI:https://doi.org/10.18535/ijsrm/v10i6.ec01
Khalid Assiri (1), Khalid Almdani (2), Hassan Al Saeedi (3), Abdullah Softah (4), Sultan Khogeer (5)
871-880
Abstract : 169
PDF : 213

the The Effect of Job Responsibility, Emotional Intelligence, and Leadership on the Service Quality of Expert Staff for the People’s Representative Council of Indonesia

DOI:https://doi.org/10.18535/ijsrm/v8i10.em01
Moch. Aly Taufiq (1), R. Madhakomala (2), Yetti Supriyati (3)
1956-1963
Abstract : 149
PDF : 43 ##plugins.generic.jatsParser.publication.galley.pdf.label## : 10 XML : 36

Conational Drivers, Mainly Advertisement Influencing Brand Preference of Consumer Durable Goods: An Experimental Analysis in North India

Chahal Aarti (1)
Abstract : 31
PDF : 36

The Role of Competence and Organizational Culture in Determining Organizational Commitment and Its Effect on Employee Performance Bali Provincial Department of Industry and Trade

DOI:https://doi.org/10.18535/ijsrm/v11i03.em8
Anak Agung Ayu Asih Eriani (1), I Wayan Widnyana (2), I Wayan Sujana (3)
4734-4747
Abstract : 156
PDF : 72
1 - 25 of 36 items 1 2 > >>