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The Effect of Distribution and Promotion on Customer Satisfaction and the Impact on Customer Loyalty in the ProductNestle Indonesia in Aceh Besar

DOI:https://doi.org/10.18535/ijsrm/v12i03.em05
Khairul Rizki (1), Muhammad Adam (2), Mukhlis (3)
6001-6006
Abstract : 714
PDF : 155

Organizational Culture and Job Satisfaction towards Organizational Citizenship Behavior (OCB): The Role of Loyalty as Mediation

DOI:https://doi.org/10.18535/ijsrm/v12i12.em14
Auliya Nur Azzahra (1), Akhmad Darmawan (2), Hengky Widhiandono (3), Ika Yustina Rahmawati (4)
8165-8185
Abstract : 150
PDF : 31

Does the millennial and non-millennial generations moderate the relationship between brand loyalty and brand experience?

DOI:https://doi.org/10.18535/ijsrm/v11i09.em02
Wenny Pebrianti (1), Ninda Miranda (2)
5069-5076
Abstract : 63
PDF : 53

Increasing Brand Loyalty Through Cultivating Brand Love

DOI:https://doi.org/10.18535/ijsrm/v12i05.em03
Alivia Andini (1), Meylani Tuti (2)
6279-6290
Abstract : 186
PDF : 69

Model of the Relationship of Religious, Image, Trust, and Satisfaction towards Member Loyalty in BMT in Jambi, Indonesia

DOI:https://doi.org/10.18535/ijsrm/v12i06.sh01
lucky Enggrani Fitri (1), Ridhwan (2), Dedy Setiawan (3)
1845-1854
Abstract : 32
PDF : 16

Customer Loyalty, A Reality Or An Allegory: Exposing Dick And Basu (1994) Loyalty Segmentation Model In Bindura Fast-Food Industry

DOI:https://doi.org/10.18535/ijsrm/v6i4.em07
Faustino Kufakunesu (1), Tonderai Kapesa (2), Tapiwa Takundwa (3)
EM-2018-282-293
Abstract : 195
PDF : 349 XML : 17

An Examination of the Relationship between Perceived price Fairness on Customer Satisfaction and Loyalty in Kenyan Star-Rated Restaurants

DOI:https://doi.org/10.18535/ijsrm/v6i10.em06
Margaret Githiri (1)
EM-2018-763-770
Abstract : 272
PDF : 168

Customer Loyalty Through Retailer Brand Equity: Perspectives from Male Alcoholic Beverage Consumers

DOI:https://doi.org/10.18535/ijsrm/v10i5.m02
Ms. Lovelace Esinu Agordoh (1)
410-424
Abstract : 119
PDF : 99

Customer Perspective Towards Secondhand Clothing and Its Impact on Customer's Loyalty: The Mediating Role of Customer Satisfaction

DOI:https://doi.org/10.18535/ijsrm/v13i01.em09
Janice Felicia De Sinta Adji (1), MG Westri Kekalih Susilowati (2)
8283-8295
Abstract : 178
PDF : 47

The association between Saudi football clubs and the loyalty of their fanbase, a cross-sectional study.

DOI:https://doi.org/10.18535/ijsrm/v10i9.em03
Hassan Othman H. AlAbdullah (1)
3830-3850
Abstract : 124
PDF : 136

Factors determining shopping and selection of retail store outlets, A study

DOI:https://doi.org/10.18535/ijsrm/v11i09.em01
Nigel Barreto (1), Dr Cedric Silveira (2)
5058-5068
Abstract : 150
PDF : 63

Factors Affecting Customer Retention in Commercial Banks In Tanzania; A Case Of Azania Bank Arusha

DOI:https://doi.org/10.18535/ijsrm/v6i4.em02
Elizabeth Auniel (1), Dr. Samuel Obino Mokaya (2)
EM-2018-243-249
Abstract : 112
PDF : 183 XML : 22

What Determine Customer Loyalty at Tokopedia Website?

DOI:https://doi.org/10.18535/ijsrm/v11i01.em03
Louis Steven Sanjayai (1), Sulistiowati (2), Bintoro Bagus Purmono (3), Helma Malini (4), Erna Listiana (5)
4429-4438
Abstract : 96
PDF : 100

The Relevance of iBox Store Atmosphere: Building Customer Satisfaction and Loyalty

DOI:https://doi.org/10.18535/ijsrm/v11i01.em05
Steven Hans (1), Rizky Fauzan (2), Bintoro Bagus Purmono (3), Nur Afifah (4), Harry Setiawan (5)
4451-4457
Abstract : 241
PDF : 127

Impact of e-banking service quality on e-loyalty through interplay of e-satisfaction, an empirical evidence from commercial banks in Vietnam

DOI:https://doi.org/10.18535/ijsrm/v11i03.em5
Hai Yen Tran (1), Bao Ngoc Nguyen (2), Hoang Giang Nguyen (3)
4705-4713
Abstract : 112
PDF : 126

Impact of E-service quality on E-loyalty with the moderating effect of E-satisfaction of youngsters using E-commerce platforms, an empirical evidence from Shopee in Vietnam

DOI:https://doi.org/10.18535/ijsrm/v11i03.em1
Bao Ngoc Nguyen (1), Hai Yen Tran (2)
4658-4665
Abstract : 134
PDF : 154

The Influence of Digital Marketing and Brand Awareness on Forming the Branding Image of Technology Companies

DOI:https://doi.org/10.18535/ijsrm/v12i01.em04
Frida Marischa Ramadhanti Sugita (1), Dr. Wiwik Handayani (2)
5757-5762
Abstract : 955
PDF : 413

Psychological Contracting Process Model: Towards A Unifying Theory Of Psychological Contract

DOI:https://doi.org/10.18535/ijsrm/v5i7.10
Francis Ndirangu Njenga (1)
5849-5854
Abstract : 35
PDF : 56

The Effect Of Compensation, Empowerment, And Job Satisfaction On Employee Loyalty

DOI:https://doi.org/10.18535/ijsrm/v5i12.03
Onsardi A (1), Moch. Asmawi, Thamrin Abdullah (2)
7590-7599
Abstract : 159
PDF : 192

Revitalizing Cooperative Human Resources: An Education and Perspective Analysis, Study at Medan Municipal City; Indonesia

DOI:https://doi.org/10.18535/ijsrm/v6i3.sh03
Karlonta Nainggolan (1), Tohap Parulian (2)
SH-2018-19-36
Abstract : 202
PDF : 47 XML : 22

the The Effect of Job Responsibility, Emotional Intelligence, and Leadership on the Service Quality of Expert Staff for the People’s Representative Council of Indonesia

DOI:https://doi.org/10.18535/ijsrm/v8i10.em01
Moch. Aly Taufiq (1), R. Madhakomala (2), Yetti Supriyati (3)
1956-1963
Abstract : 113
PDF : 35 ##plugins.generic.jatsParser.publication.galley.pdf.label## : 8 XML : 24

The regional counter-blocs strategy in the context of the Middle East Second Cold War

DOI:https://doi.org/10.18535/ijsrm/v9i6.sh01
Bayan Alsafi (1)
652-657
Abstract : 43
PDF : 25

The Impact of Rebranding on University Brand Equity

DOI:https://doi.org/10.18535/ijsrm/v10i4.em13
Aditia Yudis Puspitasari (1), Mahrinasari MS (2), Dorothy Rouly H. Pandjaitan (3)
3353-3362
Abstract : 243
PDF : 359

A Study on Organizational Commitment in Public Sector

DOI:https://doi.org/10.18535/ijsrm/v5i8.42
A.Divya1 , Dr.G.Udayasuriyan (1)
6896-6898|
Abstract : 22
PDF : 14

Security Challenges for Digital Transformation in Saudi Arabia

DOI:https://doi.org/10.18535/ijsrm/v10i6.ec01
Khalid Assiri (1), Khalid Almdani (2), Hassan Al Saeedi (3), Abdullah Softah (4), Sultan Khogeer (5)
871-880
Abstract : 127
PDF : 193
1 - 25 of 34 items 1 2 > >>