Abstract
Quality Assurance (QA) is now one of the most discussed issues in the Higher Education Institutions (HEIs) of Bangladesh. This research aimed to investigate the origination of QA, its evolution and institutionalization in HEIs and theoretically present the discourse of how to strengthen the QA process within national and global resource constraints of HE settings. Taking multiple case studies as research approach, data has been collected through google forms, where open-ended questions were used. Accreditation and university leaders, IQAC related faculties, and officers of five universities were sent forms through email and WhatsApp. From previously found google-responses, three people were selected afterwards for in-depth WhatsApp conversation. Reports from University Grants Commission (UGC), documents from Bangladesh Accreditation Council (BAC) and Institutional Quality Assurance Cell (IQAC) were reviewed. Thematic analysis was performed to analyze collected data. In both Public and Private universities, especial activities regarding QA in academic and administrative level were notable. Primarily initiated as World Bank funded project Bangladesh, QA now is running as an institutional urgency in HEIs. The theoretical review appears that the important role that motivational initiatives can play in achieving better outcomes with limited resources has been overlooked in QA process. This research may contribute to this under-researched aspect regarding QA discourse of the Global South.
Keywords
Quality Assurance Higher Education Motivation
Introduction
Evolution of Quality Assurance (QA) in Bangladesh informs historical insights regarding the past, which helps understand the present, and gives direction to the academia about future. QA in Higher Education (HE) around the world has expanded in the last three decades, though it is found in two forms in the Middle Ages, one of which is called English model and the other called French . Expanded modernized QA, which was started with the orientation of compliance, succeeded with accreditation. Now it is advancing towards continuous improvement, which combines internal self-evaluation with external review. Globally, QA standards highlight massification, cross-border provision, digital delivery as its key drivers. QA agencies increasingly balance accountability and enhancement, including online and hybrid programs. In OECD countries, external QA usually supports inner process instead of replacing it. This framework has periodic program or institutional reviews, which assess teaching, learning outcomes and student support services. Recent literature highlights shift in educational standards to accommodate digital learning tools, such as adopting online assessments. For instance, universities are now using digital platforms (namely, Zoom, Moodle) to confirm accessibility and retain academic honesty distantly. .
In Bangladesh, institutional-level QA reforms accelerated since 2009, when World Bank started funding Higher Education Quality Enhancement Project (HEQEP), which helped universities to reform its HEIs. In 2014, it helped both public and private universities set up Institutional Quality Assurance Cells (IQACs), introducing self-assessment followed by the composition of an improvement plan. IQAC Operational Manual assigned roles for University Grants Commission (UGC), Quality Assurance Unit (QAU), Program Offering Entity (POE) and IQACs . In 2017, the Bangladesh Accreditation Council Act (2017) was passed in the parliament, through which another feather was added with the wings of the reform initiative to improve the quality of higher education. However, detailed Accreditation Rules came in 2022, when the framework moved into implementation process. All these tools together recognize a shift from temporary project-based capacity building to a perpetual, state-owned QA and accreditation framework .
Justification of the study lies in understanding how a developing country travel through global pressures for scholastic accountability, transparency and competitiveness to reform its own organizational system. Internationally, QA is now the central into HE governance, wherein over 190 countries have adopted structured frameworks through national agencies as well as networks such as the International Network for Quality Assurance Agencies in Higher Education (INQAAHE). These frameworks safeguard that universities are aligned with international standards, that they promote continuous improvement and look after societal and labor market demands. In Bangladesh, higher education has expanded rapidly. While there were fewer than 30 universities in the decade of 1990, there are over 150 now. Mushrooming of HEIs has created challenges in maintaining consistent academic quality.
Initiation of Higher Education Quality Enhancement Project (HEQEP) in 2009 was the turning point, which made an institutionalization of QA through Institutional Quality Assurance Cells (IQACs) in public and private universities . The next step was to establish Bangladesh Accreditation Council (BAC) under the 2017 Act and the implementation of Accreditation Rules in 2022, which represented a strategic move from externally supported initiatives to a national, state-owned QA system. However, the effectiveness and outcomes of these apparatuses remain inadequately researched . In this sense, this study is significant. This study surveyed how QA policies had evolved, how HEIs interpret and apply strategies, and what challenges exist in succeeding international equivalence and what measures can be taken to overcome. Interpreting these dynamics will help refine policy design, ensuring institutional transparency, accountability and enhancing educational outcomes in Bangladesh. Based on this justification, the study now sought the following research questions:
What were the drivers of QA initiation in the HE setting of Bangladesh?
Was QA an external imposition or an internal institutional response to academic needs?
What tensions or synergies exist between external policy framework and local academic aspirations?
How do stakeholders perceive quality and formulate strategies for maximum results investing minimum resources?
In answering these questions, the study used a qualitative exploratory approach and interpreted the findings through a theoretical lens. It used open-ended questions, followed by a selective WhatsApp discussions. The paper is organized as follows: the next section reviews relevant literature, followed by the methodology, presentation of findings, discussion, conclusion and recommendations, highlighting implications for policy and practices.
Literature Review
The concept of Quality Assurance (QA) universities practice was originated in the Middle Ages. At that time in the beginning two types of quality assessment existed. One is the French model, which is external; the other is the English, which is self-governing community model [89]. Formally QA has been standardized in HE in 21st century [32]. As a global imperative, this standardized QA is derived by dual forces: international competitiveness and institutional accountability demand. Although QA systems originated from developed countries’ HE contexts [92], evolution of QA in developing country like Bangladesh has not been even, in many aspects, it is contested . In the perspective of Bangladesh, it has been initiated and shaped by international aid projects, governance reforms and institutional responses (World Bank, 2008). In the following paragraphs, this review synthesizes literature on the global, regional and national trails of QA, locating Bangladesh within broader discourse of governance, quality culture and academic engagement. It investigates thematic patterns and finds gaps that justify the need for a multiple case study on the evolution of QA in Bangladesh.
Originating in management discipline, QA has been accultured with academic institutions. It has come from the wave of globalization and audit culture. QA is widely considered as a governance tool, which is used to ensure accountability in academic settings such as universities. Scholars argue that QA aligns universities with market-driven imperatives, producing a shift from collegial self-regulation to managerial accountability, trust-based system to evidence-based documentation. From and , it is exhibited how developing countries adopted QA largely through policy transfer, which is often influenced by donor agencies and global benchmarks. From this perspective, QA functions as evidence of transformation as well as a control framework.
In spite of being globally stretched, expansion of QA continues unbalanced. It is noted that institutionalization of quality culture is not equally same everywhere. Institution to institution it is different. Especially in developing countries QA often is assumed as compliance, not an improvement tool of teaching learning. It is seen as external pressure, not as opportunity to uplift academic values. This creates tensions between institutional ambition and situational realities. Through this perspective lenses, QA dynamics of Bangladesh should be understood.
As far as South Asia is concerned, QA was introduced in the decade of 1990s. It came as a regional initiative and projects originated from donors. In Pakistan it faced unnecessary obstacles. It was because of shaky governance framework, limited funding and endurance of faculties of different departments. In Sri Lanka and India, QA was introduced and expanded through respective their accreditation councils. But it is in question: whether it has been effective to foster quality culture or has remained as administrative compliance. Since 1990s, private universities started to be mushrooming in Bangladesh though its QA system is still straggling. It is because their governance structure is weak, and they heavily rely on their regulatory bodies.
Bangladesh came into contact with QA concept when it encountered donor-driven reforms through Higher Education Quality Enhancement Project (HEQEP) which was funded by the World Bank in the late 2000s. Institutional Quality Assurance Cell (IQAC) was introduced in 2014, and then later Bangladesh Accreditation Council (BAC) was formed in 2018. Although effectiveness varies substantially, shows how IQACs became part and parcel of organizational QA activities in the HE settings of Bangladesh.
argue that QA activities in Bangladesh were introduced in the aim of matching HE of Bangladesh with global standards. It was also hoped that it would increase local efficiencies. At the same time, analysts such as note that the way reforms emphasized on compliance and reporting it did not underline genuine academic excellence. In addition, QA activities are normally considered as externally forced, which raises questions about its proprietorship and sustainability. This reality demands a strong governance framework which is context-sensitive, effective and dynamic.
If governance is reformed and made decentralized, introducing performance-based management, it strengthens QA process. The World Bank (2009) emphasizes this issue. University governance, whereas, in Bangladesh has remained highly centralized. In universities, political interference is frequent, which overlooks faculty autonomy. This produces tensions. Thus, regulatory control, which is top-down in nature, seems forceful, while the academic initiative, which is bottom-up in nature, becomes fragile.
From the comparative studies of [80] it is seen that QA implementation becomes more relatively effective, when governance permits institutional decision making and offers ownership. But in Bangladesh QA has been advanced in such way that it has created a culture of compliance instead of culture of excellence. Faculties accomplish tasks for the sake of accomplishment. They don't sense any impulse from indoors, just do what has to be done. They have to follow, so are they following. This situation is the result of their lack of ownership, which does not let their teaching and research practices be enriched with quality practices. The gap here is of understanding: how HE governance either enables or constrains the translation of QA policies into practices. Scholars put emphasis on the fact that the main challenge across the region lies in translating external frameworks into internal academic practices . The literature also uncovers a scarcity of comparative studies across different institution types, such as Public, private and specialized universities. It shows in which way specific context shapes QA dynamics.
However, a less-explored issue of QA, on the other hand, is motivation factors: intrinsic (commitment to teaching and research quality) and extrinsic (rewards, recognition) motivation. note that motivation shapes engagement with mechanism. Either they take it positively or do they take it negatively. Faculties assume QA as a bureaucratic burden and is the cause, which destroys intrinsic motivation. While there is emerging work, which connects motivation to teaching quality , few studies explicitly link motivation theory to QA adoption. This creates a conceptual and empirical gap: how do motivational factors influence faculty engagement with QA processes and what implications does this have for developing a quality culture.
A great number of literature points to the importance of quality culture, shared values, beliefs, and practices around quality . That faculty, staff and students agree on maintaining academic and ethical standards is important. Everyone must keep a commitment to better teaching, effective learning and quality research. Information sharing should be open and feedback system be practiced. At every level, leadership encourages and rewards good practices. Students are active participants in quality discussions and evaluations. European University Association (EUA) argues that sustainable QA requires cultural integration rather than compliance-driven audits. From the study of it is seen that there is a lopsided development of quality culture if considered the advancement of IQACs in Bangladesh. Some IQACs have been able to embed practices into their curricula and pedagogy in regular intervals, alongside, others have remained limited to external reporting.
In this perspective, the problem is a lack of historical institutional analytical study on how quality culture evolves in Bangladesh context. Most studies give us cross-sectional descriptions, which leave unaddressed issues about sustainability, future of QA activities as and when donor and external funding flows stop. This identified gap demands research that looks organizational evolution over time and shows future trajectory which is sustainable. Literature identifies existing tensions of QA implementation process: 1) Internal and External Drivers: QA is perceived frequently in such a way that it has come to our context for the interest of donor. It is not anything that they can put priority on. 2) Improvement and Accountability: Generally, OA puts emphasis on compliance and audits more than academic excellence . 3) Contextualization and Standardization: International standards may remain unmatched with local realities and can create friction in adoption ; . 4) Institutional Autonomy vs Managerial Control: QA activity may damage academic freedom when it is tied with administrative mechanism directly .
Globally these tensions are documented well but Bangladeshi circumstances demand an urgent attention to state as a case of global south. How this tension appears in public or private universities, or how it happens in a technical or general university, presents a major unmapped issue. This is the gap where multiple case studies can deliver deeper understandings and make important contributions. A summary of the literature review discloses the following gaps:
Comparative study of institutions: Few studies compare QA implementation across different types of Bangladeshi universities.
Theoretical Aspects of QA Discourse:Theoretical Aspects of QA are mostly unexplored.
Small-scale perspectives: Most research examines QA at the system level, neglecting faculty and administrative experiences.
Engagement and Motivation: There is hardly any integration of motivational theory into QA studies.
Culture of quality: Lack of longitudinal evidence on how QA reforms become institutionalized and bring changes in culture.
Governance and QA relationship: Inadequate inquiry of how governance arrangements facilitated QA efficacy in Bangladesh.
Literature of QA in HE suggests valuable interpretations regarding international developments, governance frameworks and questions of implementation in developing country context like Bangladesh. Besides, existing studies stay behind separated and desperately concentrate on policy-level reports. There is a gap existing in understanding the practical dynamics of QA adoption, the role of teacher motivation and the continuing quality culture, where a multiple case study approach offers a promising avenue to address these gaps, giving to both academic debates on QA and practical efforts to strengthen the culture of excellence in Bangladesh.
Methodology
Following a qualitative multiple case study method, this research examined the QA evolution of HE in Bangladesh across policy and institutional level regulation. In addition, applying an interpretivist method, the study discovered how QA has rooted through governance structure, regulatory framework, accreditation apparatuses and everyday institutional practices. Cases in this research were selected purposefully. It allowed to represent the main actors of QA in Bangladesh such as the University Grants Commission (UGC), the Bangladesh Accreditation Council (BAC) and Institutional Quality Assurance Cell (IQAC). This strategy helped analyze macro, meso and micro-level policy dynamics within national QA system.
Four complementary sources were used to collect data as well as ensure methodological triangulation. At first a Google Forms’ questionnaire was prepared and sent to the selected respondents, followed by a WhatsApp conversation with three Key Informant Interviewers. For WhatsApp conversation, persons were selected based on personal acquaintance and relation. Google responses were downloaded into an Excel file for analysis. Data were coded and thematically analyzed. Related documents from UGC, BAC and IQAC were reviewed to take insights of policy frameworks, strategic plans, accreditation standards and Bangladesh National Qualification Framework (BNQF). This helped tracing longitudinal advancement of QA. Thirdly, the researcher’s observation as an insider since 2014 in academia was considered and reflected to extract valuable insights. Practical experience regarding QA implementation process, governance mechanisms and institutional challenges was possible that impacted this research. Finally, scholarly literature provided with conceptual clearance, enabling comparison between Bangladesh and global QA discourse.
Qualitative data analysis method, especially thematic analysis was performed to analyze all qualitative materials. It includes data accommodation, coding in Excel, theme generation and synthesis. Through triangulation, a rigorous academic process was maintained, emphasizing engagement and discussion with faculty members and transparent analysis of their views. The research maintained ethical standards, including volunteer participation, anonymity and responsible use of institutional information. Despite the findings located in Bangladeshi context and partly influenced by self-reported insider evidence, the incorporation of multiple data sources provides a healthy and reliable state of QA evolution in Bangladesh’s higher education system. However, adequate sample size in a qualitative study is not determined by number, by information richness and thematic saturation. All persons found in this study were mostly faculty members who were actively involved in IQAC activities. It enabled them to provide give information regarding governance and QA practices. Data saturation was also keenly observed and found no new theme significantly.
Findings
1. Awareness and Initiation of QA: Early Awareness (AE): Participants recall initial awareness from 2017-2020 through institutional or external initiatives. Sources of Awareness (SA): Awareness stems from IQAC programs, institutional actions, or external projects. Most respondents became aware of QA through institutional mechanisms such as IQAC or external collaborations. Awareness dissemination is pivotal to initiating engagement with QA. Early awareness indicates institutional readiness, though the depth and timing vary significantly.
2. Motivations for QA Adoption: Excellence Drive (ED): Desire to attain national/global excellence. Quality Enhancement (QE): Improving service delivery, pedagogy, and research. Accreditation Pressure (AP): Meeting accreditation standards. Internal Development (ID): Self-improvement and institutional growth. A factor that predominantly motivated government, institutions and leaderships to adopt QA is to uplift institutional standards, whether through the process of accreditation or internal drive of excellence. However external accreditation bodies serve both as motivators and validators, inspiring institutions to adopt QA practices for status and competitiveness.
3. Initiators and Drivers of QA: Among the initiators and drivers there are internal initiator as well as external drivers. While faculty members, administrative leadership have been found as internal stakeholders, World Bank, government agencies, external consultancy have been found as external drivers. Both internal actors (faculty, administration) and external agencies (World Bank, government) made QA process possible. External support often catalyzes internal initiatives, which suggest that a cooperative relationship is essential for sustainable QA integration.
4. Institutional Response & Engagement: Institutions are found proactively Engaged. They maintain awareness campaigns, call meetings, disseminate information. Reactive or nominal responses are also found. Responses show inconsistency; some institutions actively embrace QA, while the others show nonparticipation or ambiguity. This inconsistency impacts the depth of QA culture development across institutions.
5. Emergence: Both internal and external sides played role in the emergence of QA. As internal drivers, there were organizational ambitions, planning and quality culture, as external drivers there were politics and global standards. So, QA is categorized by a complex interplay: many respondents identify external policies as catalysts, yet internal organizational motivations were found equally vital, indicating a layered development process.
6. Role of External Actors: External agencies such as World Bank, UGC and BAC significantly support QA through training and resources, but ownership remains contested; institutions often seek autonomy while benefitting from external expertise and monetary aid.
7. Policy and Academic Value Tensions:Tensions arise when policies impose requirements such as standardization, accreditation benchmarks, number of publications, graduation rates and audit requirements that conflict with core academic values such as critical inquiry, diversity of Disciplines and self-assessment. It is often aggravated by the lack of proper stakeholder awareness.
8. Perceptions of Quality: Definitions of quality vary among respondents; some focus on compliance (minimum standards), while others emphasize an institutional culture of continuous enhancement, which reflects that there is a difference with regard to perceptions and maturity levels of QA in academia.
9. Resource Challenges: There is resource constraints in the HE setting of Bangladesh.Respondents confirm that resource limitations pose significant barriers to effective QA implementation. These constraints often hinder the realization of QA-driven reforms, which requires targeted support. Budgets that are given from UGC are inadequate; academic staffs are overworked as well as their capacity is limited. In addition, infrastructural limitations often arise as challenges, which create resource gaps.
10. Strategies for Enhancing Quality: Institutions adopt systematic strategies, notably, universities established IQACs and monitoring systems, embedding QA into daily operations, aiming for sustained quality culture. Universities monitor performance of the Departments and a regular curricular review mechanism along with SA is adopted with the feedback of stakeholders. Besides, from side of the leadership, a continuous pressure remains for being accredited. There is a process of an external validation is also seen.
11. Support Systems: In the QA process a comprehensive support is provided with financial, policy, and capacity-building support from administration. These measures are regarded as vital to solidify QA practices.
12. Additional Insights and Future Directions: Respondents emphasize stakeholder involvement and value QA’s role in holistic educational development. They have positive views on advocacy for ongoing feedback and institutional refinement.
Discussion
Since a theoretical framework keeps the foundational trajectory for research, protecting it from becoming messy and shattered, highlighting the key concepts and explaining their relationships to one another in a logical and consistent manner, answering the 'why' and 'how' questions of the study, one has been used here as a lens. This investigation intends to examine the evolution of QA in Bangladesh. In that, the theoretical framework performs here two main tasks: 1) it gives a lens for analyzing origination, diffusion and institutionalization of QA mechanism in Bangladesh. 2) It sets the research side by side the scholarly discussions on governance, institutional change and quality culture. Unless a framework is set, research might be at risk to become a descriptive one, spoiling to be analytical, from where it is difficult to have representative insights and meaningful contribution for academic literature . However, the study of QA in HEIs is found multi-dimensional which involves governance, institutional dynamics, stakeholder interests, motivation, resource allocation and systemic interaction. Relying on a single theoretical lens would not sufficiently capture these complexities. Therefore, six complementary theoretical aspects have been selected to provide a holistic analytical framework and these are a) Governance b) Institutional Isomorphism, c) Stakeholder Involvement, d) Motivation e) Resource dependence and f) System Perspective.
Governance
Governance refers to decision making, implementation and performance monitoring mechanisms. In this research governance theory gives a base-frame by which it is known how universities are steered, coordinated and held accountable in achieving quality outcomes. Globally governance has shifted from ‘state control’ to ‘state supervision’ model, which has transformed governance arrangements. This model puts emphasis on performance, accountability and market orientation.
Governance theory helps explain the hybrid governance model of Bangladesh that runs the QA system. Government runs universities through the University Grants Commission (UGC) and Universities are allowed to form Institutional Quality Assurance Cell (IQAC), under which QA related tasks are implemented. This is called “collaborated order”, where organizational self-regulation and government’s control reunite in a soft equilibrium.
Theory of governance also illuminates political dimension of QA. Often quality activities are seen top-down initiatives which government and donor agencies introduce, whereas, in reality, the actual implementation depends on bottom-up engagement of university leaders and faculty members. In that case, theory becomes a matter of policy and practice rather than just merely technical exercise. If leadership commitment, organizational capacity and cohesive goal are all tied together in a governance framework, then it be considered as effective.
Institutional Isomorphism
Maintaining external norms, fulfilling expectations and absorbing pressures, how universities gain legitimacy is the subject matter of institutional theory . This process is called institutional isomorphism, which explains why institutions adopt similar structures and practices in comply with coercive, mimetic and normative pressure.
Initially, the concept of QA in Bangladesh came with HEQEP, which recognizes the process of organizational isomorphism. Moreover, coercive pressures came jointly from government and international development partners, World Bank, for instance (formation of Institutional Quality Assurance Cell, initiation of Outcome Based Education, attaining Bangladesh National Qualification Framework, specific criteria given from UGC for opening a program in a Discipline). Mimetic isomorphism is seen when institutions want to imitate others’ successful practices (US model GPA system, partnership with foreign universities, seeking accreditation from foreign universities by private some universities of Bangladesh, put extra emphasis on STEM). Normative isomorphism is for practicing quality within academia coming from professional bodies such as The Institution of Engineers, Bangladesh (IEB), Board of Accreditation for Engineering and Technical Education (BAETE), Institute of Charted Accounts of Bangladesh (ICAB). HEQEP initiated QA apparently, but these professional bodies created a ground previously.
Institutional isomorphism, conversely, warns about decoupling, which is called symbolic adoption – a practice remaining only on paper does not bring any behavioral change . In the context of Bangladesh, many HEIs initially treated QA activities as compliance works instead of considering it as chances to develop a pathway for achieving academic excellence. In course of time, some universities started to internalize QA principles. They then converted their external legitimacy-seeking behavior into quality-developing culture. In this way, institutional isomorphism explains QA expansion as a moving away from external conformism to internal institutionalization. At this, legitimacy and learning combinedly advance.
3. Stakeholder Involvement
noted that stakeholder theory was first articulated by R. Edward Freeman in 1984. The essence of this theory states that institutions achieve legitimacy and sustainability from the fulfilment of interest of multiple groups. They are both internal and external. In the perspective of HEIs, these groups comprise of students, faculty, administrators, policymakers, employers and community wherein the institution belongs .
A pluralistic quality environment is formed when stakeholder theory is applied to QA in Bangladesh. Different stakeholders define quality and prioritize it in a different way. Policymakers put emphasis on accountability and international recognition; faculties give value to academic freedom and teaching quality enhancement; students expect learning relevancy and job after graduation; job-givers find skilled, adaptive and problem-solving graduates.
QA implementation is shaped through the convergence of these different types of interest groups. Policy-driven QA initiatives can demand performance indicators, which sometimes may fail to capture the existing practicalities of teaching and learning. On the other hand, when stakeholder participation is ensured through students’ feedback, peer reviews and participation in designing curriculum, QA is considered relatively reliable, realistically sustainable and successfully maintainable . Stakeholders highlight the significance of proprietorship and discourse. The shift, from externally imposed QA frameworks to locally contextualized models, depends on how effectively institutions engage their faculty members and students as co-creators of quality. Through the lens of stakeholders thus it is seen that the evolution of QA is not solely a bureaucratic reform but a social process of agreed expectations among multiple actors. Here exists the structure of imbalances of power. UGC, BAC are at the top, then gradually at the mid-level institutions and students at the marginal level. If this power imbalance is to be removed, the entire system must be bottom-up, and students should be empowered, faculty should be involved in making policy systematically. Policies should be taken from grassroots level.
4. Motivation
The theory that can play significant role by bringing a behavioral dimension in implementing QA in HEIs is motivation. It focusses on why people within universities engage or oppose quality initiatives. Of several psychologists who developed and modified motivational theory, two key figures are Abraham [59] and Federick Herzberg (1950). Herzberg notes two factors of the theory: hygiene factors and motivators. Hygiene factors include extrinsic conditions such as policy, supervision and incentives. Motivators include intrinsic rewards such as recognition, achievement and personal growth.
In the context of QA in Bangladesh, at the beginning of reform process, it was basically compliance-oriented, which emphasized on extrinsic motivators like project grants and institutional position in the ranking system. Teachers would consider this as extra-administrative pressure. They did not take it as an improvement opportunity for teaching-learning. In course of time, training and faculty development programs increased, teachers’ intrinsic motivation started to be stronger. They accepted QA as a probable tool for improving teaching, assessment and research.
According to Self-Determination Theory , continual commitment depends on autonomy, competence and relatedness. When institutions give academic staffs autonomy, they become responsible, competent and engaged. When institutions recognize the contributions of the faculties, they feel encouraged and empowered and their capacity increases. Moreover, if the learning mode is collaborative rather than competitive, QA values get internalized effectively. So motivational theory highlights the necessity of strategic leadership. It suggests that leaders should create such a congenial environment that engaged faculties be devoted. In this way, the issue moves from compliance-based activity to culture-based practice. This is called institutionalization of intrinsic motivation, where QA becomes an internally adopted professional norm, not an enforced obligation.
5. Resource Dependency
According to Resource Dependence Theory of Pfeffer and Salancik (1978), organizations are entities which depend on external resources. As they are dependent, those who supply resources can control those entities. In HEIs, resources such as funding, expertise, technology and legitimacy are usually externally obtained, which determines institutional behavior and strategic alignment.
QA system of Bangladesh expanded in such an environment where resources were scarce and the external donor like WB funded the HEQEP. This is the start of QA. So, the universities involved in QA initially because of getting access to grants and have eligibility to ensure the grant . RDT tells that the universities responded in this way is rational.
RDT also highlights the importance of strategic autonomy, which is an ability that the institutions can decrease dependency through the diversification of resource bases and strengthening internal capacities. Sustained QA in the context of Bangladesh depends on ability to go on own ways. Go on ones’ own way is a shift from donor-funded model to indigenous-funded activities, where the whole system is supported by institutional revenue budgets and national accreditation systems.
In this way, RDT places QA expansion within the broader political economy of HE. It links resource-flows with organizational change. It puts emphasis on sustainable QA, which needs regulatory frameworks as well as financial continuity and organizational self-dependence.
6. System Perspective
System perspective gives a consolidative frame to realize universities as open, interdependent systems that work together with associated different parts. The essence is if the university is parted into subsystems, the parts come out like academic, administrative, financial and social subsystems. All these systems must function convergently and coherently.
QA initiatives in Bangladesh were originally implemented as separated projects, most of the time disconnected from larger organizational planning. System perspective rationalizes why such shattered efforts wrestled to get sustainable development: changes in one subsystem require alignment with others. For example, if outcome is wanted from a revised curriculum (e.g. OBE), staff should be trained up, budget allocation ensured, and student assessment should be functioned simultaneously.
In this perspective of QA, system-based approach sees it as a feedback culture, which constantly collects feedback, accomplishes analysis and responds to the demand. Through monitoring, evaluation and reflection, feedback system creates opportunities for institutions to acquire knowledge, adjust accordingly and grow. Accordingly, QA is a continuous process of learning and development, not merely a onetime audit.
In the context of Bangladesh, systems perspective presents a necessity to embed QA within institutional management mechanism, ensuring that evidence from self-assessment informs decision-making, resource allocation and academic planning. Such a systemic integration transforms QA from an external requirement into a core function of institutional effectiveness.
Limitations
In this research 10 responses were analyzed. It could have been better if its sample size were more than 10. As the sample size is limited in number, it may restrict interpretive strength and generalizing. The other limitation is its self-reported data. Observing QA process within the structure that is being a stakeholder of IQAC, potential biases may arise subconsciously. However, longitudinal research may be conducted with regard to digital QA tools and its impact in the context of Bangladeshi universities over the next decade.
Conclusion and Recommendations
Six theoretical aspects that have been discussed have different views, but they have also a complementary relation which played role in the evolution of QA in Bangladesh. Governance highlights regulatory structures that try to keep balance between autonomy and accountability. Institutional isomorphism shows why and how institutions seek legitimacy with the adaptation of best international practices. Stakeholder involvement draws attention to different interests and shapes quality perceptions. Motivation sheds light on behavioral and cultural aspects of engagement. Resource dependency reminds QA of the financial and political limitations. Finally, the systems perspective incorporates all these issues and gives a tuned framework for organizational learning, adaptation and advancement. Thus, the interconnected components of theoretical framework theorize QA evolution as an intensive transformation process, which involves macro-level governance dynamics, meso-level institutional adaptation and micro-level behavioral engagement. .
In the context of QA evolution in Bangladesh, dynamics of governance at the macro-level are shaped by three interconnected points: national policies, regulatory frameworks and international influence. Recently, Bangladesh Accreditation Council (BAC) and other regulatory bodies have formulated policies that manage the quality assurance processes within HEIs. These policies intend to match the academic programs with international standards, safeguarding that the education system meets the requirements of the labor market and society. Regulations, such as the National Education Policy 2010 and HEQEP established the basis for enhancing organizational standards. With the help of collaborative initiatives taken by UNESCO and WB, international influence has played an important role in shaping the national quality assurance scenario, which has pushed for continuous improvement and alignment with international best practices.
Institutional adaptation at the meso-level becomes essential when universities and colleges in Bangladesh attempt to instrument and obey to QA principles. The institutional structures of these organizations have grown, with the formation of Institutional Quality Assurance Cells (IQACs) that are assigned to administering the operation of QA standards. These cells are engaged with a wide range of stakeholders. These include faculty, students and external experts. Together they ensure that institutions meet the standards set by the accreditation bodies. Stakeholder participation is important, as it safeguards that the policies at the macro level are not only adopted but also indicate the needs and challenges which the organizations face at the institutional level. Successful leadership, associated with these institutions, tries to adopt the best practices and fosters a culture of constant advancement, which facilitates the alignment of their educational offerings with national and global standards.
In the case of micro-level issue, the focus shifts organization level to individual level, such as educators, students and academic staff – how they engage with quality assurance efforts. Here the key factor is motivation; If a faculty member sees the value of following high educational standards, he or she is possibly to adopt groundbreaking teaching methods and engage in constant professional improvement. Professional uniqueness, particularly among teaching staff, is modelled by a devotion to excellence and aspiration to contribute to the university’s general mission. In QA evolution, local innovation also plays an important role. When educators and administrators come up with creative solutions to address specific challenges for their institutions, the output becomes strong. For example, in the case of assessment methods or curriculum design, local innovations can help modify national QA structures to better respond the needs of distinct institutions or specific fields of study, which forms a stronger, dynamic and responsive education system. Through this bottom-up method, it is ensured that the QA system is not only a top-down directive but also a surviving, evolving and continuous process, which reflects the realities of the HE landscape of Bangladesh.
The trajectory of QA reform in Bangladesh can be understood as a movement from project dependency to system integration, a symbolic compliance to real quality culture . Applying multiple case study in this theoretical framework, the research wants to investigate in which way universities look at, interpret and run QA under varying governance frameworks, how they mitigate the resource-constraints, and how they see the stakeholder dynamics. Eventually, this unified theoretical structuring underlines that QA in HE is not just a fixed model but a context-sensitive, evolving system of governance, where legitimacy, motivation and learning are shaped by the interplay of global standards and home-grown insight.
Based on review, findings, and discussion, following recommendations are proposed, keeping resource constraints and motivational issues in mind:
Initiating performance-based funding and empowering strategic resource allocation: At the regulatory level, grants should be provided based on performance. Measurable QA indicators should be set. Faculties, whose research output is impactful, to whom students are satisfied, should be considered potentially different and treated accordingly. Based on graduate employability, Disciplines should be given priority. Other than operational budget, these Disciplines should be provided with extra quality enhancement fund. Universities with limited infrastructures should be given structural development fund. Avoiding incremental budgeting, each year annually budget should be justified by QA priorities such as accreditation documentation, learning enhancement, research impact and students’ satisfaction.
Faculty motivation through incentive structure institutionalization: Before thinking of motivating faculties, policies should be reformed. Faculty promotion criteria should be revised to balance with journal publication, effective teaching, participation in QA activities, and engage with community activities. In that QA contribution should be evaluated through performance measuring process. There should be a performance bonus system by which faculties can be given grants for playing roles OBE implementation, advancing curriculum through innovating ideas, and preparing accreditation documents. Faculties, those who are involved in QA activities, should be removed from course load and extra-administrative burdens. Once a Director, IQAC, who had been recruited from Economics Discipline, said to his audience in a training session:
“All the Directors who have been appointed here in IQAC since 2014 are full-time faculty of different Disciplines, have been involved here as part-time service provider. It is a mismatch policy initiative from regulatory bodies to appoint a part-time faculty member in a place like IQAC. Why does the administration not take initiative to appoint a full-time Director? This is because it (the administration) knows well that the benefits of this position are less in comparable to teaching courses while the responsibilities relatively are much greater. Why a teacher would make this compromise?”
Encouraging universities to share resources with each other: Regulatory authority like UGC can form resource sharing association between universities that are located near to each other. Association of a regional group of universities helps reduce duplication and resource wastages, by creating regional university clusters to share their laboratories, digital libraries, research equipment. They can jointly supervise PhD students.
Governance can be decentralized through proper accountability mechanism: If a system is centralized, inefficiency may be seen in use of resources. In that, Disciplines may be provided with autonomy in use of monetary allocation. Institutional authority may allow them to internal audit and use quality scorecards. Disciplines may be encouraged to follow transparent procurement procedures. It may make Disciplines responsive and help reduce their administrative tailback.
Workload imbalances should be addressed properly: If a faculty member is burdened with huge teaching load, it may demotivate him or her, undermining his or her research and QA concentration. Faculty members may be clustered according to their career goal, such as research-devoted, teaching-focused and in-between. According to university mission vision, human capital engagement should be aligned and balanced.
Nourishing quality culture: Ongoing QA often is considered compliance-driven, it needs a reorientation, needs to be enhancement-driven. Strengthening faculty motivation and nourishing QA culture, a shift may happen. An approach called MBR (Management by Result: setting measurable targets, monitoring performance, and linking outcomes to rewards, evaluations, or sanctions) can be applied . Introducing students’ feedback systems with visible action loops, publishing annual quality performance dashboards publicly, rewarding Disciplines that show continuous improvement may make faculties motivated and thus improve quality culture.
Academic and administrative digitalization: In the contemporary world there is a dramatic change in every sphere of life, where information technology and digital management system may play an important role. Learning Management Software (LMS) can help monitor learning outcomes, AI assisted plagiarism and assessment tools can save precious time of faculties and help them use that in QA activities, digitalization of documentation process through accreditation tracker software can help faculties in accreditation process. These sorts of initiatives are low-cost digital reforms which can counterbalance financial constraints as well as improve transparency
Reforming recruitment procedure: Leadership selection procedure and leadership instability affect faculty motivation. From Vice-chancellor to Director, IQAC selection process should be transparent, merit-based and stable. It is important for policy continuity and culture development.
Acknowledgement: The researcher would like to thank Professor Dr. Md. Wasiul Islam, Additional Director, Institutional Quality Assurance Cell, Khulna University, for initial inspiration, and Dr. Md. Matiul Islam, Professor, Agrotechnology Discipline, Khulna University, for scholastic guidance in conducting this research.
Declaration: This study used ResearchRabbit in the process of collecting literature and ChatGpt 5 pro for preliminarily structuring the survey questions, which was followed by an in-depth contextualization and modification.
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